So you’ve finally made that app that you’ve always wanted to make. It’s a great idea, it has a great UI, but what’s missing?

There are over 3.8 million apps on the Google Play store and over 2 million on the Apple App Store. The standard for apps is going up and you need to make sure yours is top quality.

Wondering what you need to do to make your mobile application as good as possible? Read on for 10 of the key things it needs to be a success.

Make Your Mobile Application a Success

Making a successful app is an ongoing process, so don’t stress about getting it perfect from the get-go. Making the right changes over time will get you on your way to success. As long as you strive to meet your user’s needs with your app, you’ll see results.

1. Does it Solve an Issue?

Some of the most popular apps around are those which solve a problem the user has been having. Whether it’s finding the nearest bathroom or helping them call a cab, it serves a purpose.

No matter if it is big or small, if your app solves a problem it’s more likely to be a hit. If it has no purpose, the chances are it will become irrelevant.

2. Is the Design Good?

Your app could be the most useful, entertaining and innovative app on the market. But if it has a poor UX design, nobody will want to use it.

Everything from the color scheme to the text and layout is important. You want to make sure the app is appealing and provides a great user experience. Click here to learn more about the intricacies of user design.

3. Is It Available For Android?

There are so many great apps available for Apple devices, but don’t forget about Android. There are over 2 billion Android devices in use around the world, so you shouldn’t miss them out.

If you cover both platforms, you’ll have a higher chance of success.

You’ll attract a wider audience and have more devices using your app.

4. Only Send Relevant Notifications

Notifications are a great way to get users back on the app and keep using it on a regular basis, but we all hate getting too many notifications. If your app doesn’t have a messenger feature, too many notifications can get annoying fast.

Remind users of your services. include in-app messaging. Use location services to send relevant notifications for where they are. If you have a lot of people downloading your app, notifications are a great way to keep long-term users.

5. Is it Free?

It can be tempting to put your app for sale so you can make money from it right away. No matter how low the price is, people are less likely to buy a new app if it costs.

To get more users, make the app free. You can make money from it with in-app purchases or ads. The best way to entice users is to give them something for free and if the app is good, they’ll stick around.

6. Are You Tracking Analytics?

Has your app been out for a while and you’re wondering why it isn’t doing so well? If you aren’t tracking analytics, you should be.

Mobile app analytics will help you understand the behavior of your users. It can provide an insight into how well the app is performing and you can make changes.

See which parts of the app people are using and which parts people don’t use. What time of day are they using it? How many times through the day do they use it?

Tracking this can help you make changes to make the app better in the future.

7. Try to Attract More Users

Social media is a great way to make an app more successful. If you can, try to make your app into something where people can invite their friends. There’s a reason apps like Whatsapp are so popular: you need other users to enjoy it!

If your app has an interactive element such as a chat or friends list, it can bring more users to the platform.

8. Can Users Leave Feedback?

One of the easiest and most effective ways to keep track of your app is to allow customer feedback.

Have you noticed a lag in monthly users and you’re wondering why?

It could be something as simple as a bug in the app or users may want new features. Include a section where users can provide their feedback and encourage them to do so every so often. This way, you can see which parts people are using and make the right changes to make it better.

9. Does it Work Offline?

Most of the best apps on the market are those which use an internet connection, but what about those times when the internet is scarce or inaccessible?

Making your app function well offline can be a great way to make it better. If your app works without an internet connection, it increases user retention. If the user experience is positive at all times, they’re more likely to come back for more.

10. Does it Perform Well?

Your app could have the best features, best user design, and high-end capabilities. But if it doesn’t perform well, you’ve got a problem.

If the app runs slow or is full of annoying bugs, the chances are people aren’t going to stick around to use it for very long. 80% of app users will only use the app for a total of only 3 times if it has poor performance. Make sure it performs well from the get-go.

The Key to Mobile Application Success

Making your mobile application a success can be tricky, but it’s not impossible. As long as you bear these 10 things in mind, you should be on the road to success.

Make sure to test and re-test your app on a regular basis to catch any bugs or glitches right away.

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